We scaled this D2C honey brand’s Meta Ads account using a performance-driven strategy focused on audience segmentation, funnel-based creatives, and continuous testing.
Highlights:
✅ 158 purchases generated with an ad spend of ₹30,587.61
💰 Achieved ₹125,306.70 in total purchase value
📊 Delivered a 4.10 ROAS (Return on Ad Spend)
🛒 Top-performing ad set converted 30.68% of ATC to purchases
📹 Strong-performing creatives with an average 18.13% hook rate
🔁 Multi-layered retargeting campaigns improved conversion rates significantly
Our approach focused on TOFU, MOFU, and BOFU audience segmentation, creative testing, and performance analysis to drive high-quality results for this D2C honey brand.
Our approach included dynamic catalog ads, CRO-based landing insights, and regular funnel audits. We continuously improved ad structure, creative hooks, and audience segmentation to hit both short-term and scalable goals.
Scaling Revenue with Strategic Facebook Ads Optimization
We managed end-to-end Meta Ads for a Jewellery D2C brand, focusing on full-funnel growth strategies. Our creative testing, precise audience targeting, and performance optimization helped us achieve:
₹6.8+ Lakh total ad spend across campaigns
₹32+ Lakh in purchase conversion value
4.72x average ROAS across the account
Multiple campaigns delivering 7x+ ROAS through data-driven targeting and UGC testing
Quality Lead Generation with Targeted Meta Campaigns
Our focus was on refining messaging for service intent, setting up a clean lead form experience, and targeting decision-makers through interest layering. The campaigns are ongoing and consistently delivering high-value inquiries for software and website development solutions.
We helped a tech service provider generate qualified leads through precise Meta Ads targeting and optimized creatives. With strong funnel structuring and ongoing A/B testing, we achieved:
833 Meta leads generated
Cost-per-lead as low as ₹44.88
Over 2.8 Lakh impressions with efficient spend
₹50,000+ spent across two optimized campaigns
We deploy a tailored, data-first framework to scale your Meta campaigns efficiently and profitably:
In-depth account review with a custom scaling blueprint
Funnel-based audience segmentation for every buyer stage
Ad creative iterations with structured A/B testing
Smart retargeting and high-converting lookalike setups
CRO-focused landing page improvements for better results
Hyper-personalized audience clusters built on user behavior
Comprehensive PPC setup and account health audit
Automated bid strategy with smart budget distribution
Funnel-specific offers crafted for ToFu, MoFu, and BoFu stages
Intelligent exclusions and retargeting to cut wasted spend
Real-time reporting with performance-driven insights
Location-based bid optimization for sharper targeting
Running Facebook Ads may look simple, but scaling profitably requires expertise, strategy, and constant optimization. A professional Facebook Ads agency helps you go beyond basic boosting by:
Building a data-driven funnel for cold, warm, and hot audiences
Designing thumb-stopping creatives and running A/B tests that convert
Tracking key metrics like ROAS, MER, and cost per acquisition
Solving hidden issues—like landing page drop-offs or offer mismatches
Testing UGC, creatives, and copy variations to find winning combinations
Managing budgets smartly for maximum ROI
Consulting on business-level insights, not just ad-level tweaks
Partnering with the best Facebook Ads services agency means you’re not just spending — you’re scaling with a plan.
Connect with us and get Free Enquiry about our services, We will share with you our budget-friendly
plans and pricing for your business growth.
While anyone can run basic ads, a Facebook Ads company brings expertise in targeting, creative testing, tracking setup, retargeting, and optimizing for KPIs like MER, ROAS, and CPA. They help avoid wasted budget and scale faster with a clear strategy.
Costs vary based on your goals, industry, and ad spend. Most Facebook advertising agencies offer flexible pricing—either as a percentage of ad spend or a fixed monthly fee. At PPC Digital, we offer customized plans tailored to your brand’s needs.
Results can start within the first few days, but optimization usually takes 2–4 weeks depending on your funnel, creative assets, and product-market fit. The best Facebook Ads agencies focus on testing and scaling over time, not just quick wins.
Absolutely. When managed strategically, Facebook Ads services are one of the most effective ways to generate high-intent leads. A skilled Facebook Ads agency sets up targeted lead campaigns using custom forms, audience filters, and creative hooks that attract the right users—helping businesses in sectors like real estate, software, healthcare, and education consistently fill their pipelines with qualified leads.
We go beyond just ads. We optimize everything—UGC testing, landing pages, pricing strategy, and even business consulting—to make sure your product scales. That’s why we’re trusted as a Facebook advertising company by performance-focused D2C and lead-gen brands.
Google Ads
